Well, folks, it’s happening. Facebook is shaking things up in a big way. As the…
Karl O'BrienJanuary 29, 2018
At Effector, we’ve always got our finger on the pulse of social media developments. Today,…
Karl O'BrienJanuary 19, 2018
Depending on your vintage, you may remember a time – not so very long ago,…
Karl O'BrienNovember 8, 2017
If you are running your own small business, you no doubt understand the importance of…
Karl O'BrienOctober 24, 2017
If you are a small business operating within the B2B space, chances are you are…
Karl O'BrienOctober 17, 2017
As marketers and small business owners, we understand the value of using social media in…
Karl O'BrienOctober 3, 2017
A sales funnel can sometimes seem like quite an abstract concept, especially for those business…
Karl O'BrienSeptember 27, 2017
You’ve decided that you’re going to build a new website. Where to next? Choosing a…
Karl O'BrienSeptember 20, 2017
Storytelling is such a powerful tool in marketing simply because it is something that…
Karl O'BrienSeptember 12, 2017
Running a social media competition is a social media marketing strategy favoured by many brands…
Karl O'BrienAugust 29, 2017
